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Notable quotes about customers

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The biggest needle movers will be things that customers don’t know to ask for. We must invent on their behalf.[1]

— Jeff Bezos, Founder of Amazon

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References

  1. Jeff Bezos (11 April 2019). "2018 Letter to Shareholders". About Amazon Europe. Amazon. Retrieved 18 December 2025.Ben Gilbert (11 April 2019). "Jeff Bezos just sent his annual letter to Amazon shareholders — read it here". Business Insider. Insider Inc. Retrieved 18 December 2025.