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📘 '''''Secrets of the Millionaire Mind''''' is a 2005 personal -finance/self-help book by T. Harv Eker., Firstfirst published by Harper Business on 15 February 2005,. it<ref presentsname="HC2005" Eker’s/> It advances an “inner game of wealth” framework:thesis Partbuilt I explains the idea ofaround a subconscious “money blueprint,” a framing Eker popularized in his seminars and promotional materials. <ref name="HC2005" /><ref>{{cite web |title=Publisher description for Secrets of the millionaire mind |url=https://catdir.loc.gov/catdir/enhancements/fy0910/2004054344-d.html |website=Library of Congress |access-date=9 November 2025}}</ref> The book is structured in two parts: Part III laysexplains how a money blueprint forms; Part II outlists 17seventeen “Wealth Files” contrastingthat contrast how rich versus poor and middle-class people think and act, each with concrete action steps. <ref name="HC2005" /> The prose is direct and seminar-style, mixing anecdote with instruction and exercises. <ref name="HC2005" /> HarperCollins bills the title as a #1 New York Times, Wall Street Journal, and USA Today bestseller. <ref name="HC2005" /> On the New York Times Advice, How-To & Miscellaneous list for the week ending 26 February 2005, it ranked No. 2; Eker’s official site later claimed more than five million copies sold. <ref>{{cite webnews |title=SecretsNew ofYork theTimes Millionaire MindBestsellers |url=https://www.harpercollinssfgate.com/productsentertainment/secretsbooks/article/new-ofyork-thetimes-millionairebestsellers-mind-t-harv-eker1168275.php |websitework=HarperCollinsSFGATE |publisherdate=HarperCollins10 PublishersMarch 2005 |access-date=89 November 2025}}</ref><ref name="OCLC56592298">{{cite web |title=SecretsT. ofHarv theEker millionaire— mind : mastering the inner game ofOfficial wealthsite |url=https://searchwww.worldcatharveker.orgcom/nl/title/56592298 |website=WorldCat |publisher=OCLCHarvEker.com |access-date=89 November 2025}}</ref>
 
== Chapter summary ==
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🚀 '''4 – So what the heck do I do now?.'''
 
== Background & reception ==
 
🖋️ '''Author & writing'''. Eker built a seminar business before the book: Publishers Weekly reported in 2004 that Harper Business had signed his project and noted he had grown a personal-success seminar venture into a multimillion-dollar business. <ref>{{cite news |title=Short Takes |url=https://www.publishersweekly.com/pw/print/20040510/38978-short-takes.html |work=Publishers Weekly |date=10 May 2004 |access-date=9 November 2025}}</ref> His company Peak Potentials Training was later acquired by Success Resources in 2011, underscoring the live-events platform behind the book’s ideas. <ref>{{cite web |title=Success Resources Acquires Peak Potentials Training To Grow Personal Success Training Globally |url=https://www.prlog.org/11718949-success-resources-acquires-peak-potentials-training-to-grow-personal-success-training-globally.html |website=PRLog |publisher=Peak Potentials Training |date=8 November 2011 |access-date=9 November 2025}}</ref> On the page, Eker frames the program around a subconscious “money and success blueprint” and promises practical “Wealth Files” with specific actions, a seminar-derived, conversational voice that mixes anecdotes with exercises. <ref name="HC2005" /><ref>{{cite web |title=Publisher description for Secrets of the millionaire mind |url=https://catdir.loc.gov/catdir/enhancements/fy0910/2004054344-d.html |website=Library of Congress |access-date=9 November 2025}}</ref>
 
📈 '''Commercial reception'''. HarperCollins markets the book as a #1 New York Times, Wall Street Journal, and USA Today bestseller. <ref name="HC2005" /> Contemporaneous charts show strong list performance: on the New York Times Advice, How-To & Miscellaneous list for the week ending 26 February 2005, it placed No. 2. <ref>{{cite news |title=New York Times Bestsellers |url=https://www.sfgate.com/entertainment/books/article/new-york-times-bestsellers-1168275.php |work=SFGATE |date=10 March 2005 |access-date=9 November 2025}}</ref> The Wall Street Journal’s business-book lists also logged repeated appearances, including the 9 December 2005 list and further weeks in 2006–2007. <ref>{{cite news |title=Best Selling Books |url=https://www.wsj.com/articles/SB113410456887218263 |work=The Wall Street Journal |date=9 December 2005 |access-date=9 November 2025}}</ref><ref>{{cite news |title=Best Selling Books |url=https://www.wsj.com/articles/SB115274028834704961 |work=The Wall Street Journal |date=13 July 2006 |access-date=9 November 2025}}</ref><ref>{{cite news |title=Best Selling Books |url=https://www.wsj.com/articles/SB117824416636791810 |work=The Wall Street Journal |date=4 May 2007 |access-date=9 November 2025}}</ref> Eker’s official site has since claimed cumulative sales exceeding five million copies. <ref>{{cite web |title=T. Harv Eker — Official site |url=https://www.harveker.com/ |website=HarvEker.com |access-date=9 November 2025}}</ref>
 
👍 '''Praise'''. Business Insider repeatedly highlighted the book for mainstream readers: it recommended the title among “books that will change the way you think about money,” emphasizing Eker’s argument that rich people think and act differently. <ref>{{cite web |title=Books That Will Change the Way You Think About Money |url=https://www.businessinsider.com/books-that-will-change-the-way-you-think-about-money-2016-3 |website=Business Insider |date=2 April 2016 |access-date=9 November 2025}}</ref> The outlet also spotlighted the book’s practical “millionaire mind actions” readers can implement immediately. <ref>{{cite web |title=Actions You Can Take to Start Getting Rich |url=https://www.businessinsider.com/actions-to-get-rich-2015-9 |website=Business Insider |date=24 September 2015 |access-date=9 November 2025}}</ref> A separate feature framed its core message as concrete daily choices that distinguish wealthy behavior. <ref>{{cite web |title=Choices Rich People Make That the Rest Don't |url=https://www.businessinsider.com/choices-rich-people-make-2015-8 |website=Business Insider |date=2 September 2015 |access-date=9 November 2025}}</ref>
 
👎 '''Criticism'''. In a 2007 column, Oliver Burkeman in The Guardian questioned the “abundance mentality” underpinning Eker’s courses and the high price of associated seminars. <ref>{{cite news |last=Burkeman |first=Oliver |title=The elusive secret of wealth |url=https://www.theguardian.com/lifeandstyle/2007/jun/23/healthandwellbeing.features4 |work=The Guardian |date=22 June 2007 |access-date=9 November 2025}}</ref> Reviewing BBC Two’s 2011 documentary *Money*, Euan Ferguson in The Guardian described Eker’s patter as “exuberant nonsense,” grouping him with get-rich-quick gurus. <ref>{{cite news |last=Ferguson |first=Euan |title=Rewind TV: Money; Desperate Scousewives – review |url=https://www.theguardian.com/tv-and-radio/2011/dec/04/money-desperate-scousewives-review |work=The Guardian |date=4 December 2011 |access-date=9 November 2025}}</ref> Earlier, *The Wall Street Journal* reported how Eker leveraged his seminar “platform” to propel early sales, a reminder that its success owed partly to aggressive direct-marketing rather than scholarly vetting. <ref>{{cite news |title=Tip for Authors In a Sales Bind: Get a 'Platform' |url=https://www.wsj.com/articles/SB111197528178990604 |work=The Wall Street Journal |date=28 March 2005 |access-date=9 November 2025}}</ref>
 
🌍 '''Impact & adoption'''. The book’s ideas and brand extended into global live events such as the “Millionaire Mind Intensive,” run by Success Resources and similar promoters through the 2010s and 2020s (e.g., UK events scheduled in 2025). <ref>{{cite web |title=Success Resources — Your Learning Partner |url=https://successresources.com/ |website=Success Resources |access-date=9 November 2025}}</ref><ref>{{cite web |title=Millionaire Mind Intensive United Kingdom 2025 |url=https://www.millionairemind.live/uk-october |website=MillionaireMind.Live |access-date=9 November 2025}}</ref> The wealth-guru milieu featuring Eker entered mainstream media via BBC Two’s *Money* (2011), which examined the appeal and influence of such programs. <ref>{{cite web |title=Money — Vanessa Engle |url=https://www.vanessaengle.com/money |website=Vanessa Engle |date=15 February 2017 |access-date=9 November 2025}}</ref> Business press coverage has continued to cite Eker’s “mindset” framing in personal-finance explainers, indicating ongoing cultural visibility. <ref>{{cite web |title=Books That Will Change the Way You Think About Money |url=https://www.businessinsider.com/books-that-will-change-the-way-you-think-about-money-2016-3 |website=Business Insider |date=2 April 2016 |access-date=9 November 2025}}</ref>
 
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